Welcome to our world – decisions about buying tomatoes!

  Once upon a time, the staff at Credibly Green were blissfully ignorant and went about their day to day lives just simply buying things without a thought.  Then we learnt some stuff and we are now trying to lower our environmental impact which manifests itself in many strange places; like buying tomatoes. It’s British tomato…

How can I be Credibly Green and eat meat?

Something my conscience and I have wrestled with is eating meat. I know that conventional meat production is intensive, sometimes cruel and is not good for the planet for many reasons. But I believe that a human animal is supposed to eat some meat to keep healthy. So am I selling out my principles by…

The Whole World in the Palm of Your Hand

Think about the gadget in your hand for a moment and how it has got to be there. The materials, the processing, the transportation, the manufacture, the packaging, the disposal. All of this has social and environmental impacts. These are most of the elements that go into a smartphone: Indium, Aluminium, Silicon, Potassium, Yttrium, Lanthanum,…

The Doughnut That Lasts Forever

Today’s shock headline is that a large UK supermarket’s profits are down by 8.2%. Shareholders will be reeling and heads may have to roll. However they still made a pre-tax profit of £503m, which is still a lot of profit! The expectation of constant growth is something we really have to rethink, there is nothing…